1 2lb beef chuck roast, trimmed of excess fat
1 tbsp brown sugar
1/4 tsp dried thyme
1/4 tsp celery seed
1 tsp granulated garlic
1 bay leaf
1/4 C soy sauce
12 white dinner rolls
1 C mozzarella cheese, shredded
3-5 oz blue cheese crumbles
1/4 C mayonnaise
2 tsp prepared horseradish
1/8 tsp ground black pepper
1/2 C butter
2 tsp Worcestershire sauce
1 tsp poppy seeds
2 tsp dehydrated onion
1 tsp sugar